The Pentagon's public affairs battle
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The Pentagon’s chief of public affairs recently announced that the Department of Defense would abandon the term "strategic communication." The banishment has one advantage: It cuts through the Kafkaesque contortions in which the Pentagon has ensnared itself by treating the art of communication as a process. The public affairs staff proposes a vague new term, "communication support." No wonder government makes people wary. The actual practice of strategic communication remains necessary a...
